Thursday, September 06, 2007

Huge Auto News

Today Chrysler LLC hired Jim Press, the President and COO of Toyota North America, to be their new President and Vice Chairman, in charge of North American Sales, International Sales, Global Marketing, Product Strategy, and Service and Parts for Chrysler LLC.

There's a lot of excitement on Allpar.com (the Chrysler enthusiasts site I occasionally visit) over this...it's considered a coup to have hired the man who led Toyota as it emerged as a US powerhouse to basically run the show at Chrysler.

Just as long as he doesn't force the manufacture of boring refrigerators-on-wheels...that's my main concern with this.

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